Posted by DigitalAge Posted on 10:55 AM with No comments
Starbucks is celebrating its 40th anniversary today by randomly awarding $40 gift cards to customers who check in using Foursquare.
The promotion, which started this morning at 12:01 a.m. PT and runs until 11:59:59 p.m. PT, will give 500 such cards to those who check in to participating Starbucks locations and unlock a “Tribute Badge.” Consumers can also enter the drawing via e-mail by sending a note with the subject line “Starbucks Foursquare Entry Submission” to firstname.lastname@example.org. Winners will be drawn March 16. Rules to the promotion can be found here.
The promotion comes as Starbucks celebrates its 40th anniversary with a new logo, an ad campaign and some new products, including “Petite” pastries and Starbucks Tribute Blend coffee.Starting tomorrow customers around the world will begin to see the evolution of Starbucks brand, signaling the company's continued growth and unique business model. Starbucks iconic white cups and promotional merchandise will now carry the new logo that celebrates the Starbucks Siren. Four store fronts across the globe will unveil the new logo today: Solana store in Beijing, Avenue de l'Opera in Paris, Brompton Road in London, and Times Square in New York City