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March 31, 2011

European Countries Showing Greatest Facebook Growth

Although Facebook is not currently the leading social network in the Netherlands, it experienced significant growth in 2010 in that country and in several other European markets.

In addition to the Netherlands, Facebook achieved its most significant gains in Portugal (up 48.2 percentage points), Germany (up 35.7 points), Austria (up 27.2 points) and Spain (up 18.5 points). 

In April 2010, Facebook eclipsed the leading social networks in Portugal (Hi5) and Germany (StudiVZ/VZ-Netzwerke) to assume the #1 position among social networking sites in both those markets. The previous year, Facebook grabbed the #1 position in Spain (from and in Austria (from