Data source : Kantar WorldPanel 2011
Apple
iOS is on the verge of becoming a passe by Android devices.
Not only in the US but in other countries, notably the UK, Germany, France and
Japan, the iPhone saw double-digit falls in market share - which could mean
that even if it is selling more phones, it is not growing the number as quickly
as the market is expanding.
|
Meanwhile Microsoft's Windows Phone
launch has made barely a ripple, with the company's share of the market falling
in every country as the last of its previous-generation Windows Mobile phones
are phased out. Kantar's figures suggest that only 1m Windows Phone devices
were sold since they launched - around half the number that Microsoft has
repeatedly said have been "shipped".
|
|
Smartphone Market Share Update as on 2012
| Japan Mobile OS ending Dec 2011 |
|
Italy vs Spain
Smartphone Marketshare ( latest Comscore
update as on 24th Feb,2012 data)
|
Comscore
latest update as on Feb,24th, 2012 Show EU countries and their Mobile OS
usage
2012 Comscore update ( as on Feb 24th,2012)
Analysis across European
markets revealed that Nokia accounted for the largest share of total mobile
handsets (feature phone and smartphones combined) across four of the five EU5 markets
in December 2011, including the UK (24.4 percent), Germany (29.1 percent),
Italy (43.8 percent) and Spain (40.7 percent), while coming in second to
Samsung in France with 18.5 percent share. Samsung secured more than one-third
of the total mobile market in France at 37.9 percent and led in the U.S. (25.3
percent) and Canada (24.3 percent). Apple, which was absent from the top 3 OEM
rankings last year, made its way to the #3 position in the UK (13.6 percent)
and France (10.1 percent) driven by continued smartphone adoption and the
recent introduction of iPhone 4S





7 comments:
Hi,
Thanks for sharing this post with us. It's really an amazing post. Keep posting the good work in future too.
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Without the asian market this is an incomplete statistic
Good article thank you for sharing. keep it up
This is a very nice and useful post, full with information. I enjoyed reading this blog. I’m sure people will find this blog very helpful. Thank you for sharing…
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very one-sided study. how can you talk about market dominance if you don't include the biggest market of the world! guess what, it's called ASIA.
I do appreciate your writing in this topic.
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