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June 15, 2011

Smartphones To Grow by 55%, to reach 472 Million by 2011

The worldwide smartphone market is forecast to grow 55% year over year in 2011 as a growing number of users turn in their feature phones for more advanced devices. According to the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker, vendors will ship a total of 472 million smartphones in 2011 compared to roughly 305 million units shipped in 2010. That figure will nearly double to 982 million by the end of 2015.

The  smartphone market, will grow more than four times the rate of the overall mobile phone market this year, is being fueled by falling average selling prices, increased phone functionality, and lower-cost data plans among other factors.

The smartphone floodgates are open wide," said Kevin Restivo, senior research analyst with IDC's Worldwide Quarterly Mobile Phone Tracker. "Mobile phone users around the world are turning in their 'talk-and-text' devices for smartphones as these devices allow users to perform daily tasks like shopping and banking from anywhere. The growth trend is particularly pronounced in emerging markets like Asia pacific and Latin America where adoption is still in its early days.

The Smartphone OS Market will  continue to  " reflect " the Android's Growth Story even in 2011 and beyond . IDC expects  Android, which passed Symbian as the leading operating system worldwide in Q4 2010, to grow to more than 40% of the market in the second half of 2011

IDC also forecasts that " Symbian will steadily lose share throughout the forecast period as its biggest supporter Nokia transitions its smartphone strategy to Windows Phone.IDC projects Symbian's  marketshare for 2011 at  20.6%. By 2015, it reckons the Symbian share of smartphones will account for 0.1%.

Windows Phone 7: Windows Mobile will benefit from Nokia's support, scope, and breadth within markets where Nokia  is strong. Until Nokia begins introducing Windows Phone-powered smartphones in large volumes in 2012.Nevertheless, assuming that Nokia's transition to Windows Phone goes smoothly, the OS is expected to defend a number 2 rank and more than 20% share in 2015.

Apple's iOS  which is ranked 3rd currently will remain more or less   steady and will  continue  to its marketshare throughout 2011

BlackBerry OS is expected to maintain its position as a Top 4 smartphone operating system over the forecast