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September 13, 2011

State of "Mobile Adoption and Advertising"in Europe :









Source:
ComScore Europe Digital Data
Inmobi Research Data
Mobile Advertising Data in this report are sourced  from Inmobi global mobile advertising network which served 104.9 billion impressions in the second quarter of 2011. Inmobi Network is present in  165 countries receiving over 1 million impressionsmonthly,



• Global Available Impressions in Quarter 2, 2011: 104.9 billion

• Regions Represented: Africa, Asia Pacific, Europe, Middle East, North America, and South America

• Countries Represented: 114 countries with over 10 million impressions per month

• Base Measure: Available Impressions

• Reports: Market Summary, Manufacturer Share, OS Share, and Top Handsets & Connected Devices

• Time Periods: Q1 2011 (January – March 2011), Q2 2011 (April – June 2011)
• Comparisons: Q2 2011 versus Q1 2011