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November 21, 2011

The State of SmartPhone Revolution in South East Asia


Nielsen’s new "
Southeast Asia Digital Consumer Report"  on The Digital  Media Consumption shows how " The PC will soon be replaced by the web. In fact 4 out of 6 Countries in the region
mobile devices equals or exceeds owner ship of PCs, either desktop or laptop.
  • In four of the six SE Asian  countries, mobile devices equals or exceeds owner ship of PCs, either desktop or laptop.
  • In Indonesia, more than three-quarters (78%) of consumers use the mobile web  and  29 percent who owned notebook computers or 31 percent with desktops