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January 21, 2012

Facebook Friendship :Survival of The Friendliest





Lates data from NM Incite on why we add or drop friends on Facebook. It surveyed 1,865 Facebook users to get the information.

The number one reason to add a friend is obvious: You know the person. The number one reason to drop, is also pretty obvious: Someone is saying something offensive. Research suggests that real world interactions drive online friendships. Meanwhile, sales-oriented and depressing comments help drive friend removals. Facebook etiquette also plays a role, with updating too often, too little or having too many friends a consideration for some Facebook users.