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March 5, 2012

88% Japanese Smartphone Users Access Mobile Web everyday

Source: StatCounter Global Stats - Mobile OS Market Share ( Dec 2011-March 2nd,2012)

Japan has the highest percentage accessing the Internet daily on their smartphones at 88 percent; the US has over two-thirds whilst over half of UK smartphone users access the Internet via their mobile on a daily basis

Japan’s smartphone market is heavily dominated by the Android and iOS platforms, with the two combining for 94.1 percent of the smartphone market. Microsoft was the only other platform with any notable slice of the market at 5.4 percent. While smartphone penetration still remains low in this market, we should expect to see the numbers climb substantially in the next year given continuing innovations made to smartphone functionality and the wide availability of these devices at more affordable price points.