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If your brand isn’t on Pinterest, you could be missing out on a growing stream of potential customers.
While shaping your brand’s image on Pinterest, remember to take into account the specifics of the site’s userbase. A recent study showed that home, arts and crafts, style/fashion and food are the most popular categories on Pinterest. The food category is the fastest growing segment of Pinterest.
Even if your brand doesn’t directly specialize in these topics, there may be a way to include them in your brand’s boards to gain maximum exposure. It’s also important to remember that while Pinterest’s audience is heavily female, the demographics of the site are changing.
Infographic source : fMaxymiser
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4 comments:
By now any seasoned social media marketing agency new york executive (and employee even) will tell you that to survive online these days, you'd really need to have a pinterest account.
Pinterest has been already recognized my many especially in online business. And some dropshipping companies also consider this medium to upgrade their businesses.
Pinterest has been extremely helpful for everyone nowadays. Well, actually most social media are, and it is really practical to join the bandwagon if you want to keep up. Though right now, we are trying to come up with our own site that I hope will attract consumers too and we will incorporate some animations too to make it interesting. -Bethany
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