First Look at Internet Usage in Thailand Finds Google, Microsoft and Facebook Leading the Market: "comScore released its inaugural report on Internet usage in Thailand with February 2012 data. The study found that Google Sites, which includes Google Search and other Google-owned entities such as YouTube.com, led as the top Internet property in Thailand with 9.3 million visitors in February, representing 95.7 percent of the total online population. Microsoft Sites followed with 9.0 million visitors (92.6 percent reach), followed by Facebook.com with 8.6 million visitors (88.4 percent reach)."
However Local Thai sites
|Web Usage in Thailand by Total Unique Visitors (000)|
Total Thailand – Visitors Age 6+ Home/Work Locations
Source: comScore Media Metrix
|Total Unique Visitors (000)||% Reach|
|Total Internet : Total Audience||9,755||100.0%|
|Internet Marketing Co., Ltd||4,399||45.1%|
|Bundit Center Co. Ltd.||4,161||42.7%|
|TRUE Corporation Public Co. Ltd.||3,896||39.9%|
|Wikimedia Foundation Sites||3,625||37.2%|
|Nation Multimedia Group||3,097||31.7%|
|Federated Media Publishing||2,636||27.0%|
*Excludes visits from public computers such as Internet cafes or access from mobile phones or tablets
Social Networking Accounts for 30 Percent of Time Spent Online in Thailand
Investment group MIH Limited, which acquired local site Sanook.com in 2010, was the fourth most-visited property in the country with 4.9 million visitors, while Internet Marketing Co. Ltd., which includes Bloggang.com and Pantip.com among other sites, secured the #5 position with 4.4 million visitors. Kapook.com accounted for all of the traffic for #6 ranked Bundit Center Co. Ltd., which reached nearly 4.2 million visitors in February.