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June 9, 2012

QR Codes Usage: 5 Industries Using QR Codes the Most

Source: visual.ly via Sumit on Pinterest
Source: visual.ly via Sumit on Pinterest


Mobile Commerce - ScanLife bar code scans increase 160% in Q1 2012 - Internet Retailer: "The number of 
r of consumers scanning bar codes through ScanLife jumped 206% in Q1 2012 to 5.2 million from 1.7 million in Q1 2011, Scanbuy reports.
According to Internet Retailer Some of The Insights  based on a  study conducted during  Q1 2012  from ScanBuy are

1)68% of scanners are male and 32% are female.
2)8% of scanners are under age 18, 16% are 18-24, 35% 25-34, 20% 35-44, 12% 45-54, and 9% 55 or older.
3)The top five industries with companies running QR code campaigns through Scanbuy are, in order, consumer packaged goods, quick serve restaurants, entertainment, retail and wireless.
4)The top five forms of content QR codes link to are, in order, video, app download page, product details page, loyalty program page and social media.
5)The top five countries in which ScanLife was used to scan bar codes are, in order, the U.S., Spain, Canada, Denmark and France.