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August 31, 2012

A Decade of Research In Motion: From Mighty To The Fallen

BlackBerry maker Research In Motion is a classic example of a company that had one great idea, grew huge because of it, but couldn’t save itself as the industry moved on. And now for the first time ever, RIM’s sales will probably shrink this fiscal year — despite continued rapid growth in the smartphone industry.The above visual data posted by Splatf shows the downfall of  Research In Motion
Its past is an impressive one: From $300 million in sales during fiscal 2003 to $3 billion four years later. RIM even continued to grow after Apple stunned the industry with its iPhone in 2007, peaking at almost $20 billion in sales during fiscal 2011, which ended this past February.
But behind the scenes, things were falling apart. RIM’s growth was downshifting, and its new sales were coming from lower-end devices in emerging markets. Now, almost 60% of RIM’s sales come from countries other than the U.S., U.K., and Canada — a dramatic change from just a few years ago