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September 1, 2012

Apple's Most Selling Products Of All Time:


A record-setting quarter for Apple’s iPad led to a better-than-anticipated second quarter for the tablet market, according to preliminary data from the International Data Corporation (IDC) Worldwide

Quarterly Media Tablet Tracker. Total worldwide tablet shipments for the second quarter of 2012 (2Q12) are estimated at 25 million units; up from 18.7 in the first quarter of 2012. That represents a quarter-over-quarter increase of 33.6% and a robust year-over-year growth rate of 66.2%, up from 15 million units in the second quarter of 2011. IDC will release final shipment totals for the quarter later this month.



 Apple’s iPad represented 97.2% of U.S. tablet web traffic in August,according to comScore. That is incredible dominance, given that it’s already been 1.5 years since the iPad went on sale.

The  Revenue chart ( source :Asymco ) shows which Apple products has been its best selling
  • The Mac business generates more Revenue than Windows
  • iOS powered devices generate more revenue than all of Microsoft’s products put together
  • Apple’s revenues grew 413% since Q2 2007 while Microsoft’s grew 26%
  • The release of Windows 7 had a marked effect on revenues in the launch quarter but the sales did not seem to grow above the previous version’s run rate ($4.2b/quarter vs. $4.7b/q on average).
But most importantly, whereas Apple’s growth has come from new businesses (iPhone and iPad), Microsoft has organically grown existing businesses. The condemnation of leadership at Microsoft should hinge on the absence of significant top line growth. Note that neither the Online Services nor the Entertainment and Devices divisions had appreciable net growth.


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