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October 16, 2012

Mobile App Payout : Developers and Choice of Mobile OS

Are revenues per app decreasing? | asymco: Apple has been releasing data about payments to developers with increasing frequency. Last week’s $5 billion announcement was the fifth such update and came after about one quarter since the last.

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iPhone is the top smartphone device in monetization performance .The iPhone leads the smartphone OS pack with an average eCPM of $2.85.According to data available for Q2,2012 from Opera, shows iOS is  closely followed by Android devices (at $2.10). The rest of the mobile phone field is significantly behind.