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November 21, 2012

Thanksgiving 2012 to see 62% Americans Buy Online






62% of shoppers will buy online during Thanksgiving Day weekend | Econsultancy: IgnitionOne has put together this handy infographic to highlight the shift in shopping by the numbers. The biggest uplift in sales had to be Cyber Monday in 2011 which was actually the heaviest online shopping day of all time, bringing in $1.25 billion in sales.

50% of those dollars spent orginated from people buying at work which would make sense for those who couldn't get to the deals on Black Friday in store.Mobile sales via Smartphones and Tablets are expected to grow substantially as Mobile penetration crossed 53% in US this year .Mobile purchases made instore  during last  Thanksgiving was  at 9.8% as of 2011.