Digital advertising accounted for
19.8% of worldwide total media advertising spending
in 2012, according to eMarketer, and will account for 21.7% of it in 2013. By 2016, they expect digital to account for more than a quarter of all media ad spending worldwide. This DG MediaMind Full-Year 2012 Benchmark Report has been developed by Media Mind This Benchmark Display Advertising CTR by Ad Units by features analysis of more than 600 billion display ad impressions from 47 countries worldwide dating from January 1, 2012 to December1, 2012, |