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August 3, 2013

Consumer Products Life Cycle : Web Era vs Smartphone Era

The time lag between when a new consumer product becomes available and the time when researchers  has  been already testing it in their Research Labs  was earlier before the pre internet era around 4 to 5 years
 Electricity, for example, was a wonder technology of the 1880s, but it wasn't until the mid 1920s that a 50 percent of Americans were electrified. The telephone, which dates back to the 1870s, did not achieve 50 percent penetration until *after* World War II. Air conditioning wasn't a majority experience until 1973. Even cellular phones, which are the go-to example of rapid technology adoption, were first launched (in the guise of car phones) in the 1940s, and were well understood by the late 1970s.
Which is what makes these two graphics, one by Nicholas Feltron, the other by Karl Hartig, so fascinating.