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November 3, 2013

The Evolution of Brand Apple's 43 Years of Advertising

















Image Courtesy : via site


Apple first started advertising its products in the late 1970s.

The 1980s was a watershed year for Apple , as Computers slowly started being used by enterprises and this was " an era in which Steve Jobs" showmanship  came into action , as  the Apple ads were all approved by 
These ads were text-heavy and light on images, as were many computer and technology ads from that era.
Apple ads really came into their heyday during the 1990s, with the “Think Different” campaign, which became very popular as they featured a number of famous people.
Here’s a stunning compilation of some of Apple’s most notable advertisements from the 70s until the present day, including a few videos ads