So how many US Consumers Shopped Online during Thanksgiving ? As per NRF : (National Retail Federation);140 million people plan to or will shop over the weekend (Thursday, Friday, Saturday and Sunday), a slight decrease from the 147 million who planned to do so last year.The Online Deals during the Thanksgiving weekend are the key drivers
NRF also projects Black Friday will be the biggest day of the weekend: 69.1 percent plan to shop on Black Friday, or approximately 97 million shoppers. Additionally 43.8 percent will shop on Saturday (61 million) and 24.2 percent will shop on Sunday (34 million). And, of those who plan to shop on Thanksgiving Day this year, seven in 10 (69.2%) say they shopped online and in stores on Thanksgiving in 2012.
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