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February 6, 2014

Social Media Reach in New Zealand exceeds 90% of the Population

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8 million people accessed a social media site in New Zealand  with a reach of 95% of the audience .

The Social media site with the highest visitors were

1) Facebook was no 1 with 1.95 million unique visitor

2) LinkedIn  was no 2 with an audience of 798,000 unique visitors, with a 53% growth over last year

3)Blogging  among the Kiwi Population continues to grow with no 3



New Zealand Internet Usage and penetration


YEAR

Users

Population

% Pop.

Usage Source

2000

830,000

3,737,280

22.2 %

ITU

2003

2,110,000

4,122,609

51.2 %

ITU

2006

3,200,000

4,274,588

74.9 %

ITU

2012

3,810,144

4,430,400

86.0 %

AUT


tags: social, media, online, digital,new zealand,