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June 12, 2014

40% Hispanic Millenialls living in US are mobile internet users

mobile internet users among hispanic users
According to the U.S. Census Bureau, 53.3 million people – nearly one in six U.S. residents – are Hispanic. By 2060, this demographic segment is expected to more than double and make up approximately one third of those living in the United States. As this demographic shift , one of the most " revealing insights among Hispanics has to do with their " digital  usage " and online consumption patterns
.As per comscore report Around 21% of Hispanics, who use digital media  are mobile-only, compared to just 9 percent among Non-Hispanics. This behavior is even more prevalent among young Hispanic Millennials, of whom an astounding 40% are mobile-only internet user