Latest Internet Trends and Digital Marketing, State of Search Optimization, Social Media and Mobile Marketing : the top 5 biggest online disruptions in 2020
Gadgets are all set to establish itself ' much larger than the human .By the end of 2013, by 2017 there will be nearly 1.4 mobile devices as against every human.
Mobile marketing will account for 15.2% of global online ad spend by 2016. (Berg Insight, 2012)
According to Gartner, Global mobile ad expenditure is forecast to be US$11.4b in
2013, up from $9.8b in 2012, rising to $24.6b in 2016.
Asia will continue to be the largest mobile ad market, initially driven by Japan and South Korea, and later by China and India.
eMarketer estimates that by 2016, there will be a staggering 2.5 billion mobile internet users worldwide.