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September 1, 2014

Bruce Almighty ! How Much Have The value of News Fallen

How web killed the newspaper industry
This chart shows the growth and collapse of newspaper advertising in the United States from 1950 to 2012. 50 years  of Robust growth  took less than a decade  to come to dust

The end of newpapers and the start of " web consumption"
This chart shows the growth and collapse of newspaper  circulation  across the 6 Continents . Does this mean news consumption is dead . Far from it . Online News  are being  consumed rapidly and voraciously.. .Social News, RSS Feeds, User generated News, News aggregators .. all  of them continue to grow in double digits. The newspaper industry is a perfect example of how " companies  fail to understand its consumers...in an industry which  thought  itself as " indispensable ..and unshakable