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September 9, 2014

By 2016 mobile video data will equal billion DVDs, for 7.3billion citizens across the world

4g and 3g networks driving mobile video
mobile video grew 114 milion up from 18% compared to 2013

  • According.The mobile video explosion  has become mainstream. Powered by increasing broadband speeds, 3 and 4G technology, the rate at mobile video adaption has zoomed in the second quarter grew to 114.4 million -- up 18% from 97 million in the year-earlier period.
  •  According to the latest Nielsen cross-platform report. The amount of time spent viewing video on phones increased as well to an average of one hour, 41 minutes a month in the quarter, from 1:09 a year ago.
  • This Figure is dwarfed by the average time Americans spent watching traditional TV, at 142:38 per month, down slightly from 146:37 a year ago
  • . One reason why marketers and brand are opening upto Mobile Video is due to the fact that it  appeals and cuts across all age group
  • Bby 2016 mobile data will amount to 130 exabytes annually, 18 times current levels. That data figure is roughly the amount of data on 33 billion DVDs, or 813 quadrillion text messages.The United Nations figures that by 2016 there will be 7.3 billion people on Earth.