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October 14, 2014

Whats Driving The emergence of Brazil as the next Technology Hot Spot

Brazil is all set to be the  next " Internet hot spot . Among key drivers which  are playing a big role in the emergence of the Digital Brazil are

1)23.3% of Brazilians use their phones to access the internet. As of mid-2013, Brazil was home to the largest mobile phone market in Latin America.
2) According to Reuters Brazil will become the fifth largest smartphone market in the world by the end of 2014.-
3)23.3% of Brazilians use their phones to access the internet.Recent industry data projects the current online penetration rate of 49.3 percent to grow to 59.5 percent in 2017,
4)Page views from Non-PC devices (i.e. smartphones and tablets) have reached an all-time high at nearly 6 percent.
5)According to official data from Brazilian association of Startups, there are 2835 startups in Brazil. Sao Paulo, leads with 605 startups, followed by Minas Gerais with 181 and Rio de Janeiro with 125 companies.?

consumers interaction with the web site

Brazil is ranked  no 5 in terms of unique internet visitors and features among the top 5 internet users in the world in terms of  consumer engagement among Latin American Countries, it ranks as number one with,its users
 Fixed broadband technology, such as DSL and cable, accounts for 68 percent of household internet connections in Brazil. Source: Brazilian Internet Steering Committee (,  - In Brazil, 36% of online time is spent on social media, according to 2013 comScore stats.  - Seventy-nine percent of Brazilian Internet users (some 78 million people) are
Among the top 5 Brazilian States where the internet  penetration is highest are
Sao Paulo 2)Rio De Janeiro 3) Minas Gerias, 4)Parana and 5(Santa Caaata

States with the Highest Online Usage in  Brazil
The North East region in Brazil has the highest internet growth rates , with   users  spending 26.2 hours online in  a month, which is 17%growth rate .The South  region and , south west region  shows a 10% year to year growth rates