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March 16, 2015

Brazil sees 19% increase is "social media usage" via mobile, as desktop usage drops 2.5%

internet consumption in Brazil

social media usage by mobile vs desktop :

 Brazil tops Latin American nations in having the highest internet usage witwith 84 million Unique Visitors per month, 

  • Social  web is big in Brazil  and ranks first in terms of engagement , with 35 mins . Most Brazilians go online via the mobile , ,( increased 19% ) as compared to decrease of  2.5% via the desktop
  • The internet usage is still concentrated between South and Southeast in Brazil making up 69.9% of  users 
  • Google properties tops in terms of having the highest users , and 16% of the refferals to the search engine comes from Facebook
  •  The reach of social networks websites in Brazil decreased 2.6% on desktop usage while it increased 19% on Mobile.