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March 15, 2015

Global Ad spends across EU and N America to decline , Asia pacific to account for 29% global spends


Global Ad spends across Europe and N America to decline , Asia pacific to account for 29% global spends

The two charts compare  global  media spending  by worldwide  regions 2013 vs 2017 BY 2017  media spends in  North American regions would form 34% of the total media spends worldwide 

The above chart shows the global media ad spending by Geography.  North American markets  would  continue to lead the world in terms of media ad spending by 2017  followed by Asia Pacific and Western Europe in 2017

While North America  would see a decline of 1.2% by  2017  and account for  34.4%  spends   Western Europe is set to witness a decline of 2% ,which will form 19.3%  global media spends . Contrast that to "Asia Pacific " which is set to grow 2% and  make up 29% global  Ad Spends .