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March 2, 2015

Top 5 US Pharma Brands that spends the Highest on Advertising

US biggest Pharma brands by ad budgets

THE BIGGEST SPENDERS BY US PHARMA COMPANIES  AND THE BRANDS THEY SPEND ON 

U.S. pharma ad spends peaked at $5.4 billion   a few years ago ( WPP’s Kantar Media data). However Spending by Pharma Companies has been declining year  on year  since then to $4.3 billion in 2010, a decrease of almost 20% over five years

The above chart shows the biggest  advertisers among Pharma companies and  their most advertised brands . Pfizer, Eli Lily and Astra Zececa are among the pharma corporations that spends maximum on their blockbuster brands

Pfizers Lipitor, Cialis from Eli Lily and Symbicort from Astrazeneca respectively makes the top 3 most advertising pharma brands . Meanwhile  Advair from GlaxoSmithKline  and Abilify from  Bristol Myers Squibb makes the  top 5 most advertised brands  by Pharma Companies .