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May 21, 2015

6 percent of UK global traffic comes through paid search

"most visible brands in UK paid search"

" UK search engine market share"
Paid search only accounts for 6% of total clicks from search engines versus natural search at 94% of clicks, according to research from GroupM UK carried out with Nielsen.Also the report suggest that  in terms of gender divide ,women are more prone to click on " paid search as compared to men