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June 8, 2015

newspaper ad revenues dips 6% ,$92 billion derived from digital and print

" state of newspaper and print revenues"




 Newspaper ad revenues dropped by 6% last year, marking the 7th consecutive year of declines after a 7.3% fall last year, per new figures from the Newspaper Association of America (NAA)
Globally, revenues from newspaper circulation exceeded advertising revenues last year for the first time this century  if reports fom the World Association of Newspapers and News Publishers (WAN-IFRA)  are to be beleived.

Of the estimated US $179 billion in circulation and advertising revenue generated last year, $92 billion derived from print and digital circulation compared with $87 billion for advertising.

source : marketingcharts