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July 4, 2015

which connected devices see the highest retail sales conversion

"Research to Purchase behavior by device "
 Smartphones, Tablets, or Laptops// which device  has the largest conversion when it comes to retail products.  The most interesting this here is , The device where users start their research on incidently comes  the  last point of contact  before the purchase ( apart from the ones thar are purchases in store)

72% started on Smartphone and 23% purchased on Smartphone, and 20% on Tablets
58% started their research on Tablets and 34% purchased on Tablets

For Laptops originated research.. the last transaction before purchase was  majorly done across laptop