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November 28, 2015

black friday and thanksgiving online sales exceed $4.45billion, ipad, Xbox tops electronic sales

" comparing online spends during thanksgiving and cyber monday"

COMPARISON OF THANKSGIVING DAY , BLACK FRIDAY AND CYBER MONDAY SALES DOWN THE YEARS


This year Black Friday sales brought in n $2.72 billion in e-commerce sales, up 14% from 2014. ecommerce spends on Thanksgiving Day saw a higher jump in online spending, with $1.73 billion in sales, up 25% from the previous year

During the two day period, 33% of online shoppers used their mobile phones to make purchases. Online  sales on Black Friday and Thanksgiving Day exceeded  $4.45  according to data released by Adobe.

Among  the " top 5  best selling  electronic products on  Thanksgiving holiday sales were
  •  Samsung 4K TVs, the Apple iPad Air 2, the Microsoft Xbox One, the Apple iPad Mini, and the Sony PS4. 
  • The five most popular toys were Lego Dimensions, Shopkin dolls, Lego Star Wars, Barbie Dream House, and Lego Friends.
  •  Consumers sought out the promotions on Thursday and Friday, with sales from limited online deals accounting for 40% of all online sales. 
  • In total, products sold online saw an average discount of 24%.