Trending this month



February 4, 2016

facebook advertising user growth and revenues faceoff : europe vs north america

"facebook revenues by geography"


"facebook's arpu by regional users"

"facebook's daily active users"




           IN EUROPEAN MARKET
  • In terms of MAU ( monthly active users)  European markets contributed 323 million  with an Europe  ARPU of $3.47.
  • It’s 3rd time  Facebook crossed the $1 billion mark in ‘European revenue’ for the quarter and the first time Facebook crossed $1.1 billion in quarterly revenue.
  •  Facebook more than doubled its revenue in Europe in just two years.
  • IN NORTH AMERICAN MARKETS .

  •  Monthly active users  was 219 million with an ARPU ( canada & US combined ) it was $13.54. which was 3 times of Europe
  • In the U.S. and Canada, it reported sales of $1.86 billion.. (source : techrunch)