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November 15, 2016

online sales now accounting for 7.3% of total retail sale

"online sales now accounting for 7.3% of total retail sale"

A recent Forrester report  show that " Online sales in the United States are expected to reach $523 billion in 20220 ( in the next five years), up 56% from $335 billion in 2015, and mobile devices are expected to be a key driver in that growth"

Meanwhile E-commerce sales in 2015 reached $341.7 billion for the year, a 14.6% increase over 2014's $298.3 billion, according to non-adjusted estimates released this morning by the U.S. Department of Commerce.This is lower that the growth of 15% ( 2014 vs 2013 data).Online sales accounted for 7.3% of total retail sales in 2015 versus 6.4% in 2014, and e-commerce accounted for 60.4% of total retail sales growth.
Further the report also suggests that mobile shopping would be a norm rather an exception by 2020 as number of consumers browsing and buying online will hit 270 million by 2020, driven largely by activity on mobile devices.


This is the sixth time and sixth  year in a row that U.S. e-commerce sales have grown near or above 15%.