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December 8, 2016

27% users who are 55 year old and above in the united kingdom now own a smartphone

"the aging of UK smartphone population, and how older adults are leading the smartphone revolution in the UK"


United Kingdom is now seeing increasing numbers of population who are aged 55 and above who are becoming more and more tech, device and  gadget savvy.Research from UK Kantar Media TGI shows that consumers in  United Kingdom who are 55 year old and above in  in Britain are becoming increasingly started using the web more,has seen a increasing participation in the buying of smartphones and connected devices with with a 10% point increase in the number who have a smartphone and a 9% point increase in the number who have a tablet, compared to last year. 

 27% of the population in the UK, who are now 55 years and older own a smartphone and 15% now own a tablet. Unsurprisingly, these figures are significantly smaller than those for people aged 15-34 years old, with 82% of people in that age bracket owning a smartphone and 29% a tablet in the united kingdom.

As the infographic above show,When asked about internet usage, the Kantar Media TGI data shows a high number of older people are now using the internet for things like: emails, paying bills and comparing prices.

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