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December 13, 2017

7 steps to creating a perfect mobile app

Launching a Mobile App; 7 steps :Mobile app design, development, and launch best practices are evolving with constant advancements in the mobile app market. Only a few apps are used by individuals on a daily basis, so getting your new mobile app accepted by a large audience is challenging. To have a chance you’ll need to have exceptional content, UX design, testing and a great marketing strategy. If you don’t hit the mark with all of these objectives it is more likely that your attempt at mobile web app development or a similar endeavour will end up languishing in the App Store and eventually be consigned to the app scrapheap. 

Below are seven steps that will improve your chances of successfully creating and launching a well-loved mobile app. 

 Assert your position :Trying to do a little bit of everything will put you on the path to failure. The most successful apps focus on one or two uses and do them exceptionally well. Provide true customer value by responding to just a few key needs. Give your app a strong position to launch from and room to develop according to your customers’ feedback. 

Identify your niche and respond to the specific issues of your ideal customer base.Identify your ideal customer Design your app so it answers a need or solves an issue for your ideal customer. To enable you to do this, you will need to define the user persona most likely to benefit from the app. Once you have an app that supports the key needs of your ideal customer you can expand its functionality and your market reach. 

Keep your focus :Don’t become distracted throughout the development phase by adding in even new, unnecessary functions

Get the details of the one or two uses of your app right. Ensure the features of your product are executed to perfection to ensure that the most valuable functionalities are in place before you even begin thinking about additional enhancements. 

Test and test again;Never build your app and go straight to launch. Doing so will rob you of the chance to refine the product based on valuable feedback. 

Instead, create a working prototype that future users can test. Garner feedback on the prototype and refine based on what you have been told. Then, test again. Only then should you move ahead to creating the final product and onto launch. 

Fast take off Once you have built your working app based on your initial idea and the feedback received, you need to launch quickly. Ensure the app works well with the minimum viable requirements and then release it. Remember that launching your app is the beginning of a longer and more satisfying journey; this is where the fun really begins. 

Analyze and optimize Launching with the refined, minimum features gives you the opportunity for iterative development of your app. 

Track how the app: Continuously track your app to see how it  is performing against key metrics. Figure out where it is succeeding and where it isn’t doing so well. Based on this information you should optimize your designs and user flows. Pivot for success In the world of mobile apps, change is necessary, and not a compromised version .Continue providing value to your customers by identifying when and how to develop your app.