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Showing posts with label Desktop trends. Show all posts
Showing posts with label Desktop trends. Show all posts

December 14, 2015

comparing click to open email by devices :mobile vs desktop vs PC


"email click to open rates by mobile vs desktop"
While mobile click-to-open (CTO) rates dipped slightly  in Q3 (to 13.7%), they remained up from the year-earlier period (12.1%) and continue to close the gap with desktop CTO rates, per Yesmail’s latest quarterly report.  mobile email  revenues also grew 2015 by 9.9% year-over-year, with smartphones accounting for 56.6% of mobile revenue, up from 41.6% a year earlier

Apple devices continue to dominate revenues derived from mobile email, accounting for 77% share this past quarter. The iPhone comprised 34% share of orders (up from 23% during Q3 2014), taking share from the iPad, which accounted for 43% of orders (down from 58% during the year-earlier period).


April 29, 2013

Mobile Video Usage in Germany Grow by 2015%


Growth of Video in Germany: PC and Mobile: "The video landscape in Germany is changing as consumption on mobile devices has seen a dramatic growth of 215 percent over the year to 11.5 million mobile viewers in February 2013.


According to Comscore ,i
n comparison, 46.6 million Germans  watched an online video via their desktop PC or laptop during the month, but the number of online viewers has only grown by 1.5 percent throughout the year.

For more insights into the video landscape in Germany and the rest of Europe, download our presentation from Audiovisual Media Days in Munich, titled: ‘The Past, Present and Future of Online Video’."