Gadget Addiction in 2012: Top 5 Research Infographic

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Pinterest For Business Launched

One of the hottest and fastest-growing social networks " Pinterest"  has started a business  Pinterest which allows business and brands to use Pinterest for online brand building and marketing.

A growing number of brands has started embracing Pinterest , and it's no surprise that a growing number of brands are making the image-centric service a part of their social media strategy.

But up until now, their activities on Pinterest have technically been in violation of the service's rules, which forbade commercial usage.

The official rules of engagement changed yesterday, however, as Pinterest officially launched Pinterest for Business. Pinterest product manager Cat Lee announced the move on the company blog, explaining:

If your organization is new to Pinterest, sign up on Pinterest for a business account. Existing accounts on Pinterest can be easily converted by following the steps on the business site.

Signing up on our business site allows you to specify your business name (instead of first name and last name) and go through an optimized new user flow...

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Tablet Ownership in US Doubles to 19% Post 2011

    

  
With Apple's iPad continuing to dominate the tablet market, total tablet sales in the U.S. nearly doubled to 19 percent ownership among adults after the holiday shopping season, according to a new report.

The Pew Research Center revealed its findings on Monday, showing that tablet ownership went from 10 percent of U.S. adults surveyed before Christmas to 19 percent in January of 2012. The study shows that tablets, along with dedicated e-book readers, were a hot gift this holiday season.

"These findings are striking because they come after a period from mid-2011 into the autumn in which there was not much change in the ownership of tablets and e-book readers," the research firm said. "However, as the holiday gift-giving season approached, the marketplace for both devices dramatically shifted."

The report made no mention of Apple's iPad, but suggested that Amazon's Kindle Fire and the Barnes and Noble Nook Tablet, both of which feature prices much lower than Apple's $499 entry-level iPad, played a significant role in boosting sales.
While the Kindle Fire in particular is believed to have made a splash over the holidays with its $199 price, Apple executives have said they are not concerned by Amazon's color touchscreen tablet, as they only believe it will further fragment Google's Android platform. The Kindle Fire runs a heavily modified version of Android tailored specifically for Amazon's device.

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