post penguin 4.0 google algo changes : 5 changes in seo on page factors

  In September 2016. Google finally announced that its GooglePenguin 4.0 was finally real time .What this meant was that the Google Penguin update was finally real time .According to Google Search Blog  , the new Penguin update  was now in now real-time and baked into the "core" organic algorithm. of Google .Also last month revealed that websites that were hit by Google Penguin also showed signs of recovering. According to Google, Penguin is now part of its core algorithm  and Penguin is now a part of its more than 200 seo ranking factors  which  now runs in real time within the core search algorithm.

Historically, the list of sites affected by Penguin was periodically refreshed at the same time. Once a webmaster considerably improved their site and its presence on the internet, many of Google's algorithms would take that into consideration very fast, but others, like Penguin, needed to be refreshed. However now webmasters needs to factor in the fact that  Penguin's data is refreshed in real time, so changes will be visible much faster, typically taking effect shortly after Google recrawl and or  reindex a page.

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What Google Knew About the Asteroid Striking Russia

Google's Doodle might be for Fun  and at times its observing the pioneer of Science and Technology, not to mention Holidays and Events. However in a bizarre event,  the Google Doodle has managed to create a political storm  as it found out recently, during the Asteroid striking Russia last week .However Google  had removed its Doodle of Asteroid hitting the Earth   ( this was done before the actual event of Asteroid striking the Earth However Google says this was just a Holiday Fun 

The doodle was very simple. The second G in "Google" came to life on noticing a disturbance; leaped in shock; then hopped aside just in time to avoid the incoming Asteroid 2012 DA14, which plunged through the hole left by the fleeing letter. Then the G, with danger past, hopped back into place.

However that was short lived as an  innocuous asteroid struck Russia and injured many of them. Its no secret that Google Nerds leaning artists thought it might be fun to create a little something that cheered the fact that Asteroid 2012 DA14 wasn't going to strike  Earth and create havoc.

Google explained to ABC News: "Out of respect for those injured in the extraordinary meteor shower in Russia earlier today, we have removed today's doodle from the Google home page." (ABC also reported that many scientists believed the Russian meteorite was not a fragment of Asteroid 2012 DA14 and that the events were not related.)

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Search Marketing Post Google Panda and Google Penguin

Source: cdn.business2community.com via Sumit on Pinterest

The founders of Quaturo, a content marketing company, and Neo Mammalian Studios, a infographic design company, put together this infographic titled “Content Marketing: What’s your plan of attack?”

The infographic cleverly relates content marketing to warfare, focusing on different strategies and tactics pre/post Panda and Penguin. Before these major Google algorithm updates, a website could get high rankings by applying the “weapons” blog spamming, blog networks, linkwheel, mass paid linking, article, marketing, and web 2.0. These tactics allowed for scalable and noticeable affects on search engine rankings. The alternative “weapons”, as presented in the infographic, are quality blogging, unique guest posts, interactive content, infographics, linkbaiting, and asset building. The latter is considerably more time consuming but obviously of more value to the end-user.

What have been the results of the Google Panda and Penguin updates?

• 12% of search results were affected by Panda, as it focused on “spam factors”, “keyword stuffing”, and “over-optimization.”
• 3.1% of search results were affected by Penguin, as it focused on quality over quantity.

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