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Showing posts with label Google mobile search. Show all posts
Showing posts with label Google mobile search. Show all posts

July 14, 2011

iPad Traffic Vs Android Traffic;

A little more than a year after its launch and the Apple iPad has already positioned itself as a leader in the tablet market, due largely in part to its vast array of apps which today topped 100,000.  Six months ago, Chitika predicted in this article that the iPad would generate 2.3% of all internet traffic by December, 2011.  Knowing this, Chitika Insights decided to take a look at the various US and Canadian traffic patterns of our various mobile platforms versus desktop platforms, to analyze what percentage of our traffic generated comes from a search engine.

While all mobile platforms are search engine friendly, iPhone has a clear edge with over 60% of their impressions coming from a search engine; a 22% advantage over Android and a 10% edge on its iOS sibling, iPad. Also importantly, the average iPhone impression is twice as likely to originate from a search engine than the average Desktop impression.

Source : Chitika

April 13, 2011

The Oscar Buzz In Yahoo Traffic

On the day after the 2010 Oscars telecast, Yahoo! Movies attracted more than 11 million unique visitors to its site, generating more than 590 million pageviews. Yahoo!’s omg!, the #1 entertainment news destination, recorded more than nine million unique visitors and more than 600 million pageviews on the day after the 2010 Golden Globes telecast.

According to YahooBlogThe top states searching for “Oscars” on Yahoo! are California, Illinois, Texas, Washington and New Jersey. Currently, “Black Swan” is the top searched-for nominated film, followed by “True Grit” and “127 Hours.”

While searches for the award show are split evenly between men and women, searchers definitely skew older. Only 16% of searches for “Oscars” were made by the under-24 demographic. No wonder  The Academy decided to bring in twenty-something hosts Anne Hathaway and James Franco.

A recent Yahoo! study revealed that the highest peaks in traffic and engagement on the Yahoo! Mobile site occurred immediately after the 2010 Oscars show ended on TV. Clearly, more and more users turn to the Web once they tune out from the TV.

February 25, 2011

Google Ads Filtering Option To Mobile Places Search

Mashable Reports  that Google has introduced several new features to its mobile search for iPhone and Android, including the ability to filter results by star rating, distance and businesses that are open.

For example, you might only look for restaurants that are open right now, within a two-mile radius of your current location, that have a rating of four or more stars.

Searching for nearby restaurants or other points of interests on your mobile phone can be a slow and painful experience, and this feature could speed it up considerably.

Other new features include review images in search results and small design changes such as bigger buttons for viewing a map and the ability to call a business.
To try out Google’s mobile Places search, open on your mobile browser and click on the Places link at the top of the page. The new features also work when you do a search for businesses on Google Maps on an Android device.