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Showing posts with label Hispanic marketing. Show all posts
Showing posts with label Hispanic marketing. Show all posts

October 15, 2012

Marketing to Hispanic Consumers Online : 5 Insights









IAB conducted a custom analysis of syndicated BIGinsight data to look at consumer and media behaviors of Hispanic consumers, as compared to the general US population of Adults 18 and older.  The report covers Hispanic Consumers’ purchase intent, media influence, consumer confidence, language preference, top online and mobile activities.