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Showing posts with label IDC research. Show all posts
Showing posts with label IDC research. Show all posts

February 22, 2013

219.4 million Smartphones sold in 4Q12, Samsung garners 23% of maketshare

Global smartphone operating system share in 2012 and 2016 (millions of units), according to IDC
Operating System2012 market share2016 market share2012-16 Growth
Android68.3%63.8%16.3%
iOS18.8%19.1%16.3%
BlackBerry OS4.7%4.1%14.6%
Windows Phone2.6%11.4%16.3%
Linux2.0%1.5%10.5%
Others3.6%0.1%-100.0%
Android100.0%100.0%100.0%
Source: IDC (Dec 2012)
© mobiThinking
Top Five Smartphone Vendors, Shipments, and Market Share, Q4 2012 (Units in Millions) 
Vendor
4Q12 Unit Shipments
4Q12 Market Share
4Q11 Unit Shipments
4Q11 Market Share
Year-over-Year Change
1. Samsung
63.7
29.0%
36.2
22.5%
76.0%
2. Apple
47.8
21.8%
37.0
23.0%
29.2%
3. Huawei
10.8
4.9%
5.7
3.5%
89.5%
4. Sony
9.8
4.5%
6.3
3.9%
55.6%
5. ZTE
9.5
4.3%
6.4
4.0%
48.4%
Others
77.8
35.5%
69.2
43.1%
12.4%
Total
219.4
100.0%
160.8
100.0%
36.4%



Why Samsung is number one handset/smartphone vendor: why your mobile strategy should emulate Samsung | mobiThinking: Samsung’s supremacy in the mobile business is no accident. In 2012, Samsung  overtook Nokia to claim the number one spot with 23.4 percent of mobile phone market and extended its lead, massively, over Apple in the smartphone market taking 30.3 percent, according to IDC and Strategy Analytics (see the tables below). Samsung also knocked Apple off its perch to become the best-loved smartphone vendor in the US-based Brand Keys 2013 Customer Loyalty Index.

Despite the growing popularity of smartphones (sales grew 44 percent in 2012, according to IDC), 59 percent of mobile purchasers still bought a feature phone in 2013.

Despite the meteoric rise of the Android operating system (OS), which is used in handsets from Samsung, ZTE, HTC and others, 70 percent of mobile purchasers didn’t buy an Android handset in 2013.


Apple might be the number two smartphone vendor, but 86 percent of people who purchased a mobile in 2013 didn’t buy an iOS/Apple handset.

August 14, 2012

Smartphone Market grows 42% as Samsung shipments grow 173%

 Global Marketshare of Smartphones, 2012


Global Marketshare Mobile Phone ,2012
A recent study by market research firm IDC revealed the smartphone market grew 42.1% in the second quarter of 2012, while the worldwide mobile phone market grew just 1% year-over-year. Smartphone vendors shipped 153.9 million handsets in the second quarter of 2012, compared to 108.3 units in the second quarter of 2011.
Samsung (005930) extended its lead over Apple during the second quarter  led by the launch of its flagship Galaxy S III smartphone and the continued success of its Galaxy Note  the vendor was able top the 50 million unit mark, shipping 50.2 million handsets and reach a new quarterly smartphone shipment record. Samsung  smartphone shipments grew a whopping 172.8% year-over-year and helped the company capture 32.6% of the market.
Samsung’s closest rival, Apple, benefited from offering of the iPhone through smaller regional carriers and prepaid service providers, which helped  Apple to sell around 26 million units and capture 16.9% of the market. 
Samsung is estimated to have shipped more than 49 million smartphones in the quarter, including 7 million Galaxy S III units (which is expected to reach 20 million in the next quarter).

May 17, 2011

US Digital Camera Marketshare : Canon and Nikon Leads

Canon and Nikon continued to build on their first and second ranked U.S. market share positions for digital still cameras in 2010 but Sony gained the most ground of any supplier during the year, according to studies released by market research firm IDC Research.

According to Chris Chute, IDC world wide digital imaging practice manager, Canon topped all camera brands with 18.9 percent share of the U.S. digital still camera market on shipments of 6.98 million units. Ironically, the company’s unit volume declined 0.8 percent from 2009, as its market share rose from 18.7 percent.

Nikon again followed in second position with 16.9 percent share of the U.S. market, up from 16.4 percent the year earlier at 6.22 million units. At 1 percent, the company recorded the second highest shipment growth rate in the industry among the top six brands in the year.

Sony, at No. 3, saw shipments grow the most of any camera leader, with a 6.8 percent increase to 6 million units in 2010, reaching 16.3 percent share, up from its 14.9 percent share in 2009.

The company was helped by the introduction of key new cameras including advanced d-SLRs and its first mirrorless interchangeable lens models.

According to IDC, total U.S. camera shipments reached 36.9 million units in 2010, down 2.1 percent from 37.7 million units in 2009.

At the same time, worldwide camera shipments rose 10 percent to 141 million units last year, helped by the introduction of new models and economic growth in emerging markets including China.

The rest of the 2010 U.S. digital still camera market share leaders included No. 4 Kodak with 12.8 percent share (down from 15 percent a year earlier). It’s 4.72 million camera unit shipments, declined 16.5 percent from 2009 volumes of 5.66 million, IDC said. 

Samsung came in fifth with 5.7 percent share (down from 6.4 percent in 2009), on 2.1 million units shipped, down 12.9 percent from 2.4 million units in 2009, according to IDC research.

Panasonic ranked No. 6 on shipments of 2.03 million pieces. Its 5.5 percent share of market was virtually unchanged from a year earlier, despite a 1.1 percent decline in unit shipments.

All other brands accounted for a collective 8.81 million units, up 0.9 percent from a year before.


April 2, 2011

Tablets Sales To Grow 400% To reach 81 Million in 2012


 




"tablet sales worldwide"


Driven by the unprecedented success of Apple's iPad, media tablets continue to drive major demand and a momentum that is likely to accelerate this year, with ."The worldwide media tablet market grew 45.1% in the third quarter with Global  tablet  shipments increase to 2.7 million units  with the U.S. representing nearly three-quarters of the worldwide ereader market. 

 By 2014  more than 46 million media tablets are expected to be sold,according to Worldwide and U.S. Media Tablet 2010-2014 Forecast" released by IDC.However eMarketer estimates that more than 81.3 million tablets will be sold in 2012, up from the estimated 15.7 million units sold worldwide in 2010. According to Garter Research,Tablet sales will reach 54.8 million units by the end of 2011 and surpass 208 million by 2014, Gartner said.

 Although there might be differences in numbers from these research.., The  most important trend that is " Tablet Adoption is growing at  unprecedented rates" eMarketer estimates that the iPad currently represents 85% of tablet sales in 2010,  and it predicts that  Apple’s marketshare will dip in the coming 24 months, it will continue to lead the category.

 Growth in 2011 and beyond will be driven by device vendors introducing media tablets based on Android and other operating systems, as well as price and feature competition and strong demand in both the consumer and commercial segments. The US is  the largest Tablet marking and IDC estimates US alone would make about 40% of this market.Demand for media tablets will be hugely fueled by the amount and variety of third-party apps that give users the content and services they crave, noted IDC.

"tablet sales across the globe"The  Launch of Apple iPad  played a huge role in  driving "Consumer Adoption" of Tablet.IDC's definition of a media tablet is one that sports a 7-inch to 12-inch display, is powered by an ARM processor, and runs a lighter operating system such as Apple's iPhone OS or Google's Android. Such tablets don't offer built-in hardware keyboards but instead ask you to use a stylus or your finger to navigate. 

eMarketer estimates that 62% of tablet sales in 2010 are from the U.S. By 2012, that share is expected to drop to 50%.