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Showing posts with label Mobile sales. Show all posts
Showing posts with label Mobile sales. Show all posts

January 20, 2016

Samsung take a beating in MENA region as local brands gain momentum

Middle east and North african ( MENA ) region continue to show brisk sales of overall mobile phones (smartphones + feature phones)  as the region 'mobile sales grew 23% Yoy.  Smartphone sales across these regions have been  growing 3  times faster that global  smartphone growth

"mobile marketshare in MENA nations"

MIDDLE EAST AND NORTH AFRICAN MARKET : MOBILE OEM'S ACROSS THE REGION


  • Samsung , Huawaei and Tecno were among the top 3 biggest players in this regions,
  •  Samsung's share in 2015 declined to 41%, a 9% decline from 50% share it had in Q3,2014
  • Samsung loss was, was Tecno's gain .The local brand Tecno saw its marketshare grow from 4.8% to 8.2% 
  •  Tecno became the 3rd largest mobile player, notching up 123% increase in mobile shipments in juts under a year 
  • Apple' increased its marketshare in the MENA nations from 2.2% to 4%and broke into the top 5 largest players



June 17, 2015

UK online sales touch £100 billion barrier

"Uk mobile sales vs ecommerce sales compared"

According to IMRG Capgemini  UK  -Retail Sales Index report,  UK  users  splurged more than   100billion  Pounds  in online shopping last year.A total of  £104bn was spent online in 2014, the first time annual spending in UK  has exceeded the £100bn barrier.

 Summary of  IMRG Report on UK Ecommerce spends
  • Online Retail in UK  now accounts for an estimated 24% of total retail market
  • 14% growth for the online retail market in 2014; £104bn spent online nduring Christmas period saw 13% growth on 2013 e
  • £8bn was spent via mobiles this Christmas, compared to £5.1bn last year - 55% increase 37% of online sales are made on a mobile device - an estimated 8.9% of total retail sales Forecast for 2015: 12% market growth and £116bn to be spent online
The UK in this year 2015 will this year become the first country in the world where half of all advertising spend goes on digital media according to emarketer data..

March 12, 2013

20% Facebook Ad Spending coming from Mobile Device

Mobile Makes Its Mark on Worldwide Facebook Ad Spend - eMarketer: Facebook’s mobile push in 2012 was considerable—from both a user and advertiser perspective—after initial weakness on the devices led to doubts about the social giant’s strength.




But Facebook’s turnaround has been fast, and the concerted effort, one year in, has already made a notable impact on the way the social network earns its worldwide ad revenues.Android received the bulk of Facebook ad spend, at 71%, while on tablets, nearly all Facebook mobile advertising revenues went to iOS devices. This parallels Android’s dominance in the worldwide smartphone market, while Apple’s iPad remains the tablet standard-bearer.

Digital software marketing firm Kenshoo Social looked at its clients’ advertising allocations on Facebook. Businesses served came from a range of verticals around the world, including retail, financial services, entertainment and travel. The digital marketing firm found that already, in December 2012, one in five advertiser dollars on Facebook went to mobile.

U.S. mobile ad spending nearly doubled in the first half of this year to $1.24 billion, according to the most recent data from the Interactive Advertising Bureau. However, mobile still only represented 7% of total online ad spending for that time period.



December 1, 2012

Consumer Spending during Holidays sees Mobile sales exceed 16%




IBM 2012 Holiday Benchmark Reports - United States: Highlights from Black Friday 2012:

Consumer Spending Increases:Online sales on Thanksgiving grew by 17.4 percent followed by Black Friday where sales increased 20.7 percent over last year.

Mobile Shopping: Mobile purchases soared with 24 percent of consumers using a mobile device to visit a retailer's site, up from 14.3 percent in 2011. and mobile sales exceeded 16 percent, up from 9.8 percent in 2011.

Tablet Shopping Goes Mainstream with iPad:The iPad generated more traffic than any other tablet or smart phone, reaching nearly 10 percent of online shopping. 

This was followed by iPhone at 8.7 percent and Android 5.5 percent. The iPad dominated tablet traffic at 88.3 percent followed by the Barnes and Noble Nook at 3.1 percent, Amazon Kindle at 2.4 percent and the Samsung Galaxy at 1.8 percent.

Multiscreen Shopping: Consumers shopped in store, online and on mobile devices simultaneously to get the best bargains. Overall 58 percent of consumers used smartphones compared to 41 percent who used tablets to surf for bargains on Black Friday.

November 25, 2012

Brisk Start to the Holiday Season" as retail sales jump 20%

Top 500 - Black Friday brings a 20.7% sales bump for e-retailers - Internet Retailer: E-retailers enjoyed a robust Black Friday, with online sales increasing 20.7% over last year, according to IBM's final report on full-day sales Friday.




Online consumers  spent 7% more on Thanksgiving than in 2011 and most of those are happening via mobile devices. IBM says that 24% of traffic to retail sites on Black Friday came from smartphones or tablets, up from 14.3% last year. Consumers using mobile devices accounted for 16% of  purchases, up from 9.8% last year. Consumers using iPad tablet computers converted at a 4.3% rate, higher than the rate for other mobile devices, IBM says.

Home goods retailers led the way in sales growth posted a 28.2% increase in sales during 2012 Black Friday Apparel retailers came in second with a 17.5% increase and department stores in third with sales up 16.8% over last year. 

For the full day Friday, IBM says 0.34% of the day’s online sales came from social networks such as Facebook and Twitter, down 35% from Black Friday last year. That compares with 0.63% on Thanksgiving—a rate that increased as the day progressed, says IBM, which bases its findings on the online retail activity of 500 merchants.

October 24, 2012