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Showing posts with label Multiple Screens. Show all posts
Showing posts with label Multiple Screens. Show all posts

April 14, 2014

Impact of Multiple Screen Devices and How this will change Content Consumption Patterns

From smartphones and tablets to laptops and television, 90% of all media interactions today are screen-based. Today 90% of our media consumption occurs in front of a screen. As consumers balance their time between smartphones, tablets, PCs and televisions, they are learning to use these devices together to achieve their goals. The below presentation " based on a Google Study shows how this can cause distruption in content consumption patterns