Mashable came up with a great list of Press Release websites which i have reproduced below in the above ppt
Though I haven't personally haven't used Press Release as a marketing tool much to comment on them . But what I have heard from a few of them who had done Press Releases that this kind of marketing probably suits companies or services with Niche products .
Press Releases open up a new distribution channel, for sure . But I am yet to find any definite metrics by which one can judge the effectiveness of a Press release
Though I haven't personally haven't used Press Release as a marketing tool much to comment on them . But what I have heard from a few of them who had done Press Releases that this kind of marketing probably suits companies or services with Niche products .
Press Releases open up a new distribution channel, for sure . But I am yet to find any definite metrics by which one can judge the effectiveness of a Press release
Meanwhile for those who are just on the verge of getting started with their" PR Jobs,You need to read this post which explains why the PR Department in a company might soon be on the verge of extinction
However dont panic .. The Job itself is very much alive and kicking .. but it needs a fair bit of reinvention... How to go about doing this .. Please read this Post
However dont panic .. The Job itself is very much alive and kicking .. but it needs a fair bit of reinvention... How to go about doing this .. Please read this Post