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Showing posts with label affiliate marketing. Show all posts
Showing posts with label affiliate marketing. Show all posts

September 5, 2011

State of Interstate E Commerce and Affiliate Tax

There is a lot of upset over the new internet sales tax laws that apply directly to online sales, and are already hitting some affiliates hard.
These laws require online merchants to collect state sales tax if they have local affiliates in those states. The states currently affected include California, Hawaii, North Carolina and Rhode Island – but many other states are in the process of following suit…
Merchants have always been responsible for sales & use tax on sales made within their own state whether that be online, offline, or mail order sales. The new laws propose that online merchants should also pay state sales tax in certain states where they have affiliates. The argument being that their affiliates represent a “physical presence” in that state.
A handful of cash-strapped states have weighed laws that would use the presence of affiliate marketers to force e-commerce companies into collecting sales tax. source
The New York State legislature has included a provision in their $122 billion budget. About $50 million of this is meant to come from a tax on some online retailers. source

July 2, 2011

The Top 10 Money Making Affiliates: Infographic

The Top Money Making Affiliates( via link)

Here are the List of the Top  10 Affiliate Networks Compared

  • Shareasale pays $150 for each new referred merchant
  • Linkshare has 10 million partners
  • 62% of the Top 500 retailers are using
  • Top Linkshare Clients: GoDaddy, JC Penny, American Express, 1800Flowers & Avon
  • Top CJ Clients: Zappos, Dell, Yahoo, Overstock, and Home Depot
  • Google Adsense pays out 68% to their publishers
  • 28% of Google’s revenue in Q1 of 2011 came from Adsense
  • 75 out of 100 of “Hot 100 Retail Web Sites” have an affiliate program
  • 41% of affiliates promote health, sport and fitness related offers
    Source data: ZacJohnson

February 14, 2011

February 12, 2011

November 6, 2009

Affilate Marketing on Twitter: Amazon Changes Rules

It seems that the social media is slowly going mainstream among Affiliate marketers. the biggest e tailer online recently changed its policy of not taking into account twitter links for the purpose of affiliate Marketing.

Earlier,Amazon had a clause that requires sales to be generated from the domain listed in the Associate account the affiliate holds with Amazon.

According to Revolution magazine Blog appears to have, if not made a u-turn, then at least gone back on that position somewhat. Although they have not communicated this to their partners,not has publicly acknowledged any change of policy but earlier this week they communicated a new feature that enables their affiliates to click a button from within Amazon to create a tweet promoting the page they were on at the time. Interestingly, despite evidence to suggest Amazon would use their own short-url service, these affiliate links use the popular service instead.

While the change was not unexpected,what was surprising that was slow in responding to the market forces,where Twitter was seen to be the last bastion of real time social media activity. While Google and MSN have realised this quite early that ' real time search" is going to go mainstream in a big way and are working to integrate their search results with Twitter,The response of Amazon was not particularly in line with a company as Amazon's stature.

Caroline McGuckian of revolution magazine feels that Given Amazon's policy on Affiliates only promoting their products on their own site it is not currently clear whether the links generated through this new method would still work if posted elsewhere (Facebook for example) but the evidence suggest they will, and that Amazon are no longer actively enforcing this policy. There is also still a lot of concern regarding the use of monetized links on Twitter (and social media generally) and what's more, given the current FTC review going on in the US, the use of such links without clear labelling could soon be illegal.

For Twitter the faster it can find a revenue model that works on a win win premise both for Publishers and Advertisers ,the better. It makes sense for Advertisers to work with Twitter so that they have a sustainable model to leverage the power of real time social media broadcasting model