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Showing posts with label cyber monday. Show all posts
Showing posts with label cyber monday. Show all posts

November 3, 2017

2017 holiday season projected online shopping revenues by devices

"Online projected  revenues  during  2017 holiday season"

Total Online Revenues during Holiday Season:2014 to 2017

Smartphone led online sales is set to break all barriers and all set to become the dominant revenue channel during 2017 holiday season according to a report published by Adobe Analytics.Smartphone aided online revenues will see an increase of 26% to account for 24 percent of total shopping revenue during this years holiday season.While Desktop share of revenue is projected to be 66 percent, down 6 percent year-over-year and tablet-led online sales will see  9 percent lower growth as compared to 2016  and is likely to account for 10 percent of revenue this holiday season.On Black Friday 2016, 48 percent of online orders were generated via mobile devices, up from 40 percent in the previous

The 2017 holiday shopping season will also see mobile visitors to retail stores grow past desktop visits during the months of November and December.

Adobe predicts that Cyber Monday 2017 will be a huge contributor to those sales, and is on track to become the biggest online shopping day in U.S. history with $6.6 billion in online sales, a 16.5 percent increase over last year.
"comparison of online revenues for 2017 christmas"

Projected Online Shopping in 2017

Last November, mobile internet use topped desktop for the first time ever. And during the holiday shopping season, several of the top U.S. retailers reported record numbers of mobile shoppers. For instance, Amazon's mobile orders on Thanksgiving 2016 exceeded both Thanksgiving 2015 as well as Cyber Monday 2015. Walmart data showed that  70 percent of its website traffic around Black Friday came from mobile. Target's data revealed that " mobile "accounted for over 60 percent of its Black Friday pre-sales. But whether it’s on desktop or on mobile, online shopping is outpacing in-store sales. This holiday season, Adobe is forecasting online sales to reach $107.4 billion, up 13.8 percent from last year, and topping in-store retail by 10 percent.

December 2, 2016

2016 device breakup for thanksgiving ,black friday,cyber monday ecommerce sales

"device breakup  for thanksgiving and black friday ecommerce weekend sales"

 Thanksgiving ,Black Friday and Cyber Monday 2016 has seen , mobile sales  shift from tablets to smartphones over the past two years, mirroring a broader trend that saw the popularity of tablets fade in favor of large-screen smartphones.

This year black Friday sales plus combining purchases made on Thanksgiving day, online shoppers in the US spent $5.27 billion by the end of Black Friday. According to Amazon data "Thanksgiving is quickly becoming one of the busiest mobile shopping days on Amazon in the US," the company said in an email post black Friday numbers. "It said that mobile orders from Amazon customers on Thanksgiving Day exceeded both Thanksgiving and Cyber Monday 2015."The apparent consumer dissonance with physical retail sales was evident when only 23 percent of US consumers said they planned to shop in stores after Thanksgiving this year, compared with 28 percent last year, according to data from Bank Rate.Also 2016 Black Friday saw US shoppers buy $1.2 billion in purchases with their phones and tablets on Friday, the first time in US retail history that mobile revenue exceeded $1 billion in one day, according to data released by Adobe. 

In terms of the fastest selling products,Adobe said the five top selling electronic products on Black Friday were Apple's iPads, Samsung's 4K TVs, the Apple MacBook Air, LG's TVs and Microsoft's Xbox. According to Adobe Digital Insights..Meanwhile  the total online sales for the five-day period from Thanksgiving through Cyber Monday amounted to $12.8 billion, with Cyber Monday marking the single biggest online shopping day in history. Black Friday and Cyber Monday were also the first days in history that cracked $1 billion in mobile sales. Desktop online shopping on thanksgiving day slipped 9% to 60% as compared to 71% in 2014.While ecommerce sales from  Smartphone  alone saw  a rise of 14% from 13% in 2014 to 27% this year.While Black Friday ecommerce sales from Smartphone  showed a growth of 13% from 12% in 2014 to 25% this year in 2016.Cyber Monday online sales saw the highest growth with mobiles contributing to 22% of total ecommerce sales on the day. Desktop powered online shopping saw a significant drop of 10% on Cyber monday from 79% in 2014 to 69% in 2016

November 28, 2016

black friday sales breaks $3billion barrier, ends at $3.34billion,mobile rakes in $1.2billion alone

"thanksgiving and black friday 2016 sales hits a record high this year"

Black Friday Shopping : top 10 Impulse Buys:

Black Friday online sales in 2016 delivered a record breaking number as it broke the $3 billion barrier, and closed the day to $3.34 billion, which was a increase of 21.6 percent growth on a year-over-year basis. Mobile sales took up one-third of that number, with a total of $1.2 billion in sales on Black Friday alone.One of the most important highlights this year on  black Friday was the role of mobile devices.“Smartphone conversions were at 1.9 percent, compared with tablets at 3.7 percent, and desktops at 4 percent. In general , holiday averages are 1.3 percent, 2.9 percent, and 3.2 percent, for phones, tablets, and desktops, respectively.Although initial reports from Adobe,expected Black Friday 2016 sales to touch about $3.05 billion in sales by the end of the day, or 11.4 percent more sales compared to the previous year’s retail holiday. However the number was much above what " it had predicted " Mobile sales totalled $3.46 billion between Thanksgiving and Sunday,which included Black Friday and Thanksgiving day a 28% increase year over year.

In the United Kingdom, British retailers John Lewis and Currys PC World both reported “a surge in orders” on Black Friday, while sales figures for several other retailers also hit record levels in terms of online sales. Barclaycard, which is responsible for close to 50 percent of all U.K. credit and debit card transactions, likewise announced that payment transactions enjoyed a six percent uptick on Friday on a year-over-year basis.

Meanwhile both retail sales and online sales saw big gains as Shoppers put in a strong showing on Thanksgiving Day and Black Friday. Holiday spending rose 9% Thursday and Friday combined, compared with the same two-day period last year, according to First Data. As E-commerce sales rose 10.8%  for the 2 day period, while sales at physical stores grew 8.6% as per reports from first data, which analyzed online and in-store payments across different forms of payment cards from nearly one million merchants on Thanksgiving and Friday. The data captures about 40 percent of all card transactions in the U.S. but excludes cash.

November 30, 2015

mobile users formed 57% black friday eCommerce visitors

Mobile Shopping this holiday season has replaced desktop/ PC shopping . During 2015  Black Friday mobile consumers made up  'more than 57% of visits to e-commerce sites . That's up from 50% last year, and less than 6% a mere six years ago. Similarly, more than 36% of online e-commerce sales closed on mobile devices, up from less than 4% in 2010.

121 million to shop online this year on cyber monday,4% fewer than last year

A study which was released today by the NRF (National Retail Federation )and Prosper Insights & Analytics,  shows that   121.3 million consumers will shop online tomorrow, on Cyber Monday 2015.This number is  down 4.4% from 126.9 million last year. That 121.3 million number represents 49.5% of all consumers

" cybermonday  online shopping  trends"
The 2015's Holiday season started off  briskly  with Black Friday seeing   $2.72 billion in e-commerce sales, up 14% from 2014. Meanwhile online shopping on Thanksgiving Day 2015 too  saw a higher jump in online spending, with $1.73 billion in sales, up 25% from the  2014 .Black Friday and Thanksgiving online sales saw consumers spending   $4.47 billion

However in store sales—excluding e-commerce—fell about 10% on Thursday and Friday to $12.1 billion, according to ShopperTrak, which monitors traffic to stores and malls.

November 28, 2015

best black friday deals from dell

Dell’s 2015 Black Friday and Cyber Monday Deals available on include:

Dell's Black Friday and Cyber Monday deals began on Wednesday, November 25, 2015, with select laptops starting at $149.99, 2–in-1s at $299.99, desktops starting as low as $99.99, Alienware gaming PCs starting at $449 and tablets starting at $149 - and all purchases made on come with the option of free shipping.

"black friday deals from Dell"

 To see the entire range of discounts click here

  1.  Inspiron 14 laptop 3000 Series @ $149.99 – doorbuster starting Nov 26. 
  2. Inspiron Micro Desktop @ $99.99 – doorbuster starting Nov. 27 
  3. Inspiron 15 5000 Series notebook @ $299.99 – doorbuster starting Nov. 26 
  4. Inspiron 15 3000 Series notebook @ $379.99 – doorbuster starting Nov. 27
  5.  Inspiron Small Desktop @ $199.99 - doorbuster starting Nov. 26
  6.  Inspiron Desktop w/Dell 24 Monitor bundle @ $499.99 – doorbuster starting Nov. 27
  7.  Inspiron 15 7000 Series 2-in-1 @ $499.99 – doorbuster starting Nov. 26 
  8. Inspiron 11 3000 Series 2-in-1 @ $299.99 – doorbuster starting Nov. 27 
  9. Alienware gaming PCs – Up to $500 off select systems 
  10. Venue 10 5000 Series tablet @ $149 Dell 24 Monitor @ $179.99 Dell 27 Gaming Monitor @ $629.99

$1.5billion mobile shoppers accounted for 32% thanksgiving day and black friday e shopping

The first two days of the holiday sales period have netted $4.45 billion in U.S. online purchases, ( this  includes  $2.72 billion spent on BlackFriday and $1.73 billion on Thanksgiving)

However  sales from mobile devices — led by smartphones — have  seen a a record $1.5 billion of that entire $4.45billion online sales during  thanksgiving and black friday  has "broken all previously held records. That means mobile shopping made up around 32% of all digital shopping during thanksgiving and black friday

" 2015 online sales during thanksgiving and black friday"

However Adobe expects total online sales during the 3 days ( Thanksgiving +black friday+ Cyber Monday) would reach around $7.4billion .. in 2015 compared to last years  $6.4 billion ..  expected growth of 15%

The numbers come from Adobe, which has been tracking some 4,500 sites, including 80% of the top 100 retailers. IBM says Black Friday outpaced that with the average basket size of $134.45, and sales up 20.7% on a year ago with popular items including Apple Watch, Microsoft’s Surface Pro 4, and TVs from Samsung, Sony and LG.

black friday and thanksgiving online sales exceed $4.45billion, ipad, Xbox tops electronic sales

" comparing online spends during thanksgiving and cyber monday"


This year Black Friday sales brought in n $2.72 billion in e-commerce sales, up 14% from 2014. ecommerce spends on Thanksgiving Day saw a higher jump in online spending, with $1.73 billion in sales, up 25% from the previous year

During the two day period, 33% of online shoppers used their mobile phones to make purchases. Online  sales on Black Friday and Thanksgiving Day exceeded  $4.45  according to data released by Adobe.

Among  the " top 5  best selling  electronic products on  Thanksgiving holiday sales were
  •  Samsung 4K TVs, the Apple iPad Air 2, the Microsoft Xbox One, the Apple iPad Mini, and the Sony PS4. 
  • The five most popular toys were Lego Dimensions, Shopkin dolls, Lego Star Wars, Barbie Dream House, and Lego Friends.
  •  Consumers sought out the promotions on Thursday and Friday, with sales from limited online deals accounting for 40% of all online sales. 
  • In total, products sold online saw an average discount of 24%.

November 28, 2014

Online Retail Path to Purchase : Device comparison chart

Retail shoppng

While consumers  by and large  use both Smartphones, tablets and PC for buying, There are some difference in buying patters .Retail consumers who research on their smartphones tend to purchase almost equally across smartphones (23%), tablets (20%) and laptops (21%), 

whereas consumers who research via laptops and tablets tend to purchase on the same device (46% and 58%, respectively). 

While the majority of retail consumers (63%) who research in-store also purchase in-store, 20% rely on mobile devices (smartphones and laptops) to make their final purchases.

source : Ninthdecimal

November 25, 2014

61 billion USD to be spent Online by US consumers this holiday season, 8% to come from mobile commerce

Infographic: American Holiday Shoppers to Spend $61 Billion Online | Statista
This chart illustrates the rise of holiday season e-commerce spending in the United States from 2005 through 2013 and a forecast of 2014 spending.

The above chartshows the US holiday Spends  since 2005 onwards, and predicts that the Holiday Online  Spends including ( Black Friday and Cyber Monday )  is estimated to touch  61 billion US dollars., that's a projected growth of 22% .

This number is based   according to comScore's official holiday spending forecast. Mobile commerce is expected to contribute $7.9 billion to this year's total, which would represent a 25% jump over last year's mobile sales

#mobile shopping, #mobile commerce,#cyber monday

November 24, 2014

Mobile Sales to contribute 31% of online sales during holidays,to $418 billion

Mobile spending durng holidays

It would be interesting to see the face off between Android vs iOS  this  during the holiday season  eCommerceLast November, the average order placed on a mobile Apple iOS device was $121.48, compared to just $89 for Android devices, according to a new IBM report

The data also shows that while we do more web-surfing with smartphones (accounting for 24% of all website traffic, compared to 14% via tablets), consumers are more inclined to make purchases on tablets (11.5% of website sales) than smartphones (5%). 

A recent forecast  by adobe digital predicts that 31% of online sales will be generated via 
smartphones and tablets, up from 21% in  2013 with Mobile Sales touching $418 million 

The forecast from Deloitte calls for a 4% to 4.5% overall increase in consumer holiday season spending

November 23, 2014

Holiday Shopping days with the Highest Online Spends: 2009 to 2013

highest online spends
this  chart shows the Days when Online Shopping Spends was the highest during the last 5 years. All the numbers are  million  The week which saw the biggest spending online  in the United States during holiday season from 2009 to 2013, sorted by selected online shopping day. On Black Friday in 2013, 1,199 million US dollars were spent

#holiday spends,#Black Friday,#eCommerce spends,#Cyber Monday

US Ecommerce Spends Sales On Cyber Monday since 2005 Onwards

US holiday Shopping spends


"This timeline shows the U.S. online spending on Cyber Monday from 2005 to 2013.  In the last 5 years Online Shopping during Cyber Monday  grew by 96%

US consumers spent $887 million in 2009 while last year (2013)   saw eCommerce sales on  Cyber Monday  touched  $1.74 billion US dollars, up from $1.47 billion US dollars in the in 2012. Compared with 2005, Cyber Monday online shopping  sales has grown by 400%
Tags : #ecommerce, #holiday sales,#thanksgiving,#Black Friday,#online spends

How the US Holiday Season Online Sales Grew since 2005 to 2013

Statistic: Holiday season retail e-commerce sales figures in the United States from 2005 to 2013 (in billion U.S. dollars) | Statista
Find more statistics at Statista

The above chart shows the  U.S. holiday season retail e-commerce sales figures  for a period 2005 to 2013 . This data  compares the  last 8 years of   online shopping .

Americans spent $46.55 billion  during  their holiday shopping in 2013  . Compare this  with 20o5 when online sales during holidays  touched $19.6 billion. Thats a 100% growth in 8 years .

Meanwhile 2008 saw a dip in  holiday eCommerce   as the housing bubble and global financial markets took a heavy toll on the US economy. As compared to 2007, in which US consumers splurged  $29.2 billion on eCommerce, during 2008  holiday ecommerce sales fell to $28billion

Tags : #2014 Holidays, #eCommerce, #Holiday Ecommerce, #Cyber Monday,#Black Friday, #Online Retail

November 18, 2014

Online Sales during Black Friday and Cyber Monday predicted to reach a record high to $89 billon

Holiday season ecommerce

black friday and cyber monday revenue

Online retailers have started to gear up for Holiday season  as they start to splurge on marketing and advertising budgets  a for Black Friday and the Christmas holidays? | Black Friday (the fourth Friday of November) and Cyber Monday (the first Monday in December) are now witnessing a major shift in spending patterns, with the Adobe Digital Index predicting that $2.6bn – an increase of 15 per cent – will be spent on Cyber Monday alone, with Black Friday growth up by 28 per cent to $2.48bn. 

Overall, the retail holiday season in the US  is set to exceed the 2013 online sales record  . According o emarketer  e-commerce spends  during black friday and cyber monday  is likely to exceed  $72.41bn,  with a  growth of 16.6 %  this year as compared to 2013'

Forrester Research predicts online sales  during this holiday season  would post a record  high to $89bn" Meanwhile, paid for search budgets  are also expected to grow again this holiday season, with revenues growing by 23.6 per cent in 2013 for Black Friday according to Kenshoo's Global Online Retail Seasonal Shopping Report. "

November 16, 2014

Brands marketing spends shows a spike just before the holiday season

marketing and ad spends during 2014 holidays

The Holiday season in 2014 seems to start  on a promising note . A recent study by  Nielsen  shows that brands are starting to spend more this holiday season .  The spike  looks  promising and that is good news  just before the Holidays .

The traditional gift categories found notable  increase as  advertisers in every category spent more on advertising during last year’s fourth quarter holiday season than they did five years ago, with tech products (26%), video games (23%), books (21%), kitchen/cookware (46%) and jewelry (42%) leading the charge. in ad spending moving into the fourth quarter as consumers begin to brainstorm their holiday shopping lists.

December 9, 2013

,Average Online Shopping " Bill Value from Pinterest, was 77% more than Facebook,

The battle for Online Spending : Pinterest vs Facebook: A recent survey of 7,431 online shoppers, conducted by BizRate Insights, reveals Pinterest motivates more online purchases than Facebook.

Ranked By IBM And MutualMind: Black Friday Winners And Losers - Forbes: " While Thanksgiving online sales  zoomed by 19%over previous year, mainly powered by Mobile sales contributing 25.8% of total online sales for Thanksgiving. However the " one important data which  has not been " discussed " was the role of Pinterest in driving  Mobile and Online Sales during Thanksgiving  

However one interesting Fact  that has been unsaid  was" On average, holiday shoppers referred from Pinterest on Black Friday spent 77 percent more per order than shoppers referred from Facebook.  Facebook average order value was $52.30 versus Pinterest average order value which was $92.51.  However, according to IBM, Facebook referrals converted sales at nearly four times the rate of Pinterest.

According to data analytics provider MutualMind, among the top 10 retailers it studied, Walmart led the volume mentions for Black Friday with an average share of voice at 77.5%. 

December 7, 2013

2013 Cyber Monday among the Biggest Shopping day in US

U.S. shoppers made Cyber Monday the biggest online shopping day in history with a  20.6 percent increase in online sales.  Cyber Monday also capped the highest five­day  online sales period on record – from Thanksgiving Day through Cyber Monday – which  grew 16.5 percent over the same period in 2012.  

Cyber Monday 2013 Compared to Cyber Monday 2012:
• Online Sales Set New Record: Cyber

Monday online sales grew by 20.6  percent over 2012.  Average order value was $128.77, down 1 percent year­ over­year. 

• Top Five Cities for Cyber Sales:  New York took the top spot for total online 

Rretail sales on Cyber Monday.  Rounding out the top five were Washington D.C., Los Angeles, Chicago and Atlanta.   

 Mobile Shopping Soars: Mobile traffic grew to 31.7 percent of all online traffic, 
increasing by 45 percent over 2012.

Mobile sales were also strong, exceeding 17 percent of total online sales, an increase of 55.4 percent year­over­year

 Smartphones Browse, Tablets Buy:  Smartphones drove 19.7 percent of all 
online traffic compared to tablets at 11.5 percent, making it the browsing device
of choice.

 When it comes to making the sale, tablets drove 11.7 percent of all
online sales, more than double that of smartphones, which accounted for 5.5 


December 6, 2013

24% Holiday Shopping for Thanksgiving ,Black Friday, What does this mean for ecomerce brands

Cyber MOnday and Thanksgving reach new heights
Cyber Monday wrapped up with 20.6 % growth in record online retail sales over 2012 and remains the biggest online shopping day of the year. Read the full report to get details on the latest trends from the holiday shopping season.

However the biggest surge came from mobile sales which reached 25.8 percent 
of total online sales for Thanksgiving, and 21.8 percent for Black Friday, as 
consumers went from the dinner table to their tablets to lock in the best offers. In addition, 
IBM reported that New York City consumers led the way in Black Friday online sales 

followed by Atlanta and Los Angeles.  

Delivered by the IBM Digital Analytics Benchmark, this year’s holiday report tracked 
millions of transactions and terabytes of data from approximately 800 
U.S. retail websites. By leveraging cloud-based analytics, IBM is uniquely positioned to 
give retailers and marketers unmatched insight into real-time consumer shopping trends.                                                                                      

December 1, 2013

Has Thanksgiving Becomes the New Black Friday ?

Has 2013 Holiday season gave birth to a new  $billion dollar online shopping day? The answer is Yes .. Thanksgiving has indeed become the new Thanksgiving with online sales cross the $1billion mark

Adobe Digital Index has released its annual forecast based on an analysis of nearly half a trillion visits to retail Web sites, representing possibly the largest and most accurate sales prediction model. This year double-digit grow is expected early on Cyber Monday (up 15%) and Black Friday (up 17%), while Thanksgiving will be the fastest-growing online shopping day (up 21%) in 2013. Cyber Monday, in particular, will break records as the highest single online shopping day ever with sales above $2.27 billion. 

Related Reads on Holiday eCommerce
Thanksgiving Now a Billion Dollar online shopping DayPre Thanksgiving  Heaviest Online Spending day

Tags: Online Retail, Thanksgiving, ,shopping  Black Friday, Cyber Monday, Online Sales, eCommerce,