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Showing posts with label e commerce. Show all posts
Showing posts with label e commerce. Show all posts

June 15, 2015

apparels vs gadgets :which category is growing faster online

"fastest growing online product categories "

 Apparels and Accessories  has been growing faster among the two. Historically aparels as product categories  grew by  20%  across the online retail category as compared with 14% growth  in consumer electronics. Data from comscore research shows that Consumer Packaged Goods  lead the product category  which generated a growth of 27% in 2014.

October 21, 2013

July 10, 2013

August 8, 2012

US Consumers Avg Online Spending to grow 44% at $1738 per user



Online shoppers in the United States will spend $327 billion in 2016, up 45% from $226 billion in 2012 and 62% from $202 billion in 2011, according to a projection released today by Forrester Research Inc. In 2016, e-retail will account for 9% of total retail sales, up from 7% in both 2012 and 2011, according to the report, “U.S. Online Retail Forecast, 2011 to 2016,”by Forrester analyst Sucharita Mulpuru. That represents a compound annual growth rate of 10.1% over the five-year forecast period.
Forrester says it derives its estimates by analyzing trends in the monthly retail sales figures released by the U.S. Census Department; the Forrester estimates do not include sales of cars and trucks, gasoline, groceries and restaurant meals.
Forrester predicts US to be the driving power behind rapid  adoption of online commerce 
Around 192 million U.S. consumers  are expected to  shop online in 2016, up 15% from 167 million in 2012. But the bigger factor in driving e-commerce growth is that each shopper will spend more on average, the report says. U.S. consumers in 2016 will each spend an average of $1,738 online, up 44% from $1,207 in 2012.