The above graph and data shows the " State of Shopping" as reflected at Foursquare .Despite all
the midnight sales, most Foursquare users are not early birds and do their
shopping during the daylight hours. They like to shop department stores
(22 percent) and malls (16 percent), but rarely are found in a bookstore, drug
store or home furnishing store. Not surprisingly, the top
retailers for check-ins are the ones with the largest
Black Friday sales and include Target, Best Buy and Wal-Mart.
For travel data which includes airplane and train, data is pulled
when a user checks in on Foursqure at two different airports or train stations
in the same day. Automobile traffic, according to the graphic, is based on
checkins on highways and roads, which sounds more ambiguous and harder to
correlate specifically to travel, but it does show quite neatly the major
interstates across the United States.There’s also a timeline component showing
the peaks and lulls of travel around Thanksgiving and Christmas, some of the
busiest travel times of the year. The timeline shows a greater spike in travel
right before Thanksgiving than before Christmas. (source:mashable)
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