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Showing posts with label mobile usage. Show all posts
Showing posts with label mobile usage. Show all posts

February 26, 2015

The Growth of Digital Devices in the Last 5 years : PC vs Smartphones vs Feature Phones vs Tablets

PC sales declines as tablet sales grow 500%

The  chart above  shows  how connected devices are going to dominate our lives in the coming year.. PC sales clearly has taken a severe beating  with the last 7 years saw a mere increase of 7 million increase in sales from 2008 to 2015 (projected)  from 150million to 157million.

The biggest  rise has been in the proliferation of feature phones which grew from 921 million in 2008 to  1570million in 2015 ( projected )

Smartphone sales have grown by aprox  100%  from  252 million in 2008  to estimated  776 million projected by 2015. Tablet  sales  has seen a phenomenal rise of over 6 times from  65million to 445 million by 2015 as projected by statista. In 2014  tablet sales exceeded 265million

February 25, 2015

UK Blackberry Users drops to 700,000, as windows phone grabs 8.5% share

Global blackberry handset share
Blackberry sales in UK

Its been a long time we heard about Blackberry ,While BlackBerry’s market share has been slipping for several years now, eMarketer’s latest figures indicate that  in the  United Kingdom  Blackberry  now has as few as 700,000 users in the UK, with this number expected to fall to 400,000 by 2017. 

Globally as  of June 2014 blackberry sales  was down to 46 million , from 85 million  in  September 2013 . BlackBerry subscribers worldwide has been  dropped steadily and the UK market's rapid fall will  only serve to  benefit windows phone, which has been picking up marketshare steadily.Windows Phone, meanwhile, has seen its popularity grow  and estimated to have around  3.3 million users in UK as per eMarketer estimates , and a projected market share of 8.5%

Related Posts on UK Digital Economy:

UK Ecommerce growing by 11% to $138billion ,digit...
Mobile Advertising Spends in UK account 10% 

February 24, 2015

Mobile Phone Penetration in Venezuela exceeds 90% , grows 161% in 2014

State of Mobile economy in venenzuela
According to eMarketer  90% users have access to mobile phones , as compared to  94% TV viewers  and 67% newspaper readers . The cable TV viewers stands at 59% 
in terms of growth of users connecting to the Internet via a smartphone or tablet Venezuela  mobile user base grew 161% in 2014

Comparing Digital Media vs Traditional Media Consumption : in Asia

South East Asia  digital consumption
The  Asian Countries Digital Consumption exceeds traditional media consumption .Malaysia, Philippines, Indonesia and Thailand  leads digital media consumption compared to print and off line media  by a wide margin Vietman Singapore , China  and India occupies the4th 5th and 6th rank in terms of digital consumption   usage  vis a vis offline media 

February 23, 2015

Safari accounts for 69% Tablet Browser Marketshare in US Market

Source: StatCounter Global Stats - Browser Market Share

The chart from statscounger shows the " Browser Marketshare of Tablets from Feb 2013 onwards.From 76% marketshare in 2013, Safari forms 69% user base in US  as of Jan 2015, a decline of 7% in the last 2 years

 Still its leading by a large margin. Google Chrome  is ranked number 2 with 12% marketshare

Most Downloaded Mobile App Category by Countries

Mobile app downloads by country
 The United States, China and India Lead in terms  of highest mobile App downloads  followed by Indonesia , south Korea and  Russa. ( based on  data from Inmobi Network)
.The top 3 nations  which top in Gaming app download are  CHINA, US and INDONESIA In Communication App Downloads ae dominated by US, Indonesia and India , while Arts and Entertainment Apps are led by US, China and India( based on data   from Inmobi network)

February 20, 2015

45% Mobile Users Across the World To have 3G Connections

Mobile broadband technology

GSMA  data shows  that 40% global  mobile users will be using  3G  by 2016,  and 4G penetration will not exceed more than 15% by 2016

Emarketer data shows by 2017 45% mobile  users will be be powered by 4G technology, while  its likely to cross the halfway mark ( 48%) by 2019

February 17, 2015

State Of Digital and Mobile Media Consumption : Argentina vs Brazil vs Mexico


November 29, 2014

Nations with highest Mobile App downloads: US leads in terms of Numbers, Asian nations for 80% of downloads

Global mobile app downloads
Which nations lead on terms of leading mobil Apps While USA continues to lead the world of mobile app downloads, 80%  or four of the top 5 app downloading destinations are in Asia. Not only do they account for a substantial share of downloads, they are also some of the fastest growing nations.

Tags : # mobile app,# mobile usage,#holiday shopping

October 9, 2014

Internet Usage via Mobile Devices growing at 67% this year

Mobile web usage exceeds PC/Desktop by 67%
The use mobile web continues to grow phenomenally as mobile penetration in Asian countries led by China, India and Indonesia starts to explode of mobile devices to access the internet has increased by 67% worldwide over the last 12 months according to StatCounter,

Mobile usage has already overtaken desktop in several countries including India, South Africa and Saudi Arabia,"The report from the company's research arm, StatCounter Global Stats, finds that while desktop remains the most popular means to access the web on 64.6%, mobile has grown rapidly from 17.1% to 28.5%. Tablet devices account for 6.8% of internet usage, compared to 4.8% 12 months ago..

Related articles

Mobile Internet Usage Soars by 67% - StatCounter (
Mobile internet usage soars by 67% (
Mobile Internet use soars, but tablets suffer at the hands of larger smartphones (

September 9, 2014

By 2016 mobile video data will equal billion DVDs, for 7.3billion citizens across the world

4g and 3g networks driving mobile video
mobile video grew 114 milion up from 18% compared to 2013

  • According.The mobile video explosion  has become mainstream. Powered by increasing broadband speeds, 3 and 4G technology, the rate at mobile video adaption has zoomed in the second quarter grew to 114.4 million -- up 18% from 97 million in the year-earlier period.
  •  According to the latest Nielsen cross-platform report. The amount of time spent viewing video on phones increased as well to an average of one hour, 41 minutes a month in the quarter, from 1:09 a year ago.
  • This Figure is dwarfed by the average time Americans spent watching traditional TV, at 142:38 per month, down slightly from 146:37 a year ago
  • . One reason why marketers and brand are opening upto Mobile Video is due to the fact that it  appeals and cuts across all age group
  • Bby 2016 mobile data will amount to 130 exabytes annually, 18 times current levels. That data figure is roughly the amount of data on 33 billion DVDs, or 813 quadrillion text messages.The United Nations figures that by 2016 there will be 7.3 billion people on Earth.

July 27, 2014

East Asian markets cross 28% mobile broadband connectivity , Internet users jump 48%

East Asian Digital Indicators: Mobile vs social vs mobile
East asian markets see 92% moble user growth,as online penetration reached 48% penetration

According to the latest report from wearesocials latest 2014 data shows East Asian mobile broadband penetration at 28% ( as a percentage of the market size across east asia)

Here are the Highlights

  1.  Mobile broadband subscriptions by numbers :million Social media usage across mobile devices by numbers : million
  2.  Active Internet Connections by numbers : 756,093,363 which was about 46% Internet users spread across across 56% urban centres 
  3. In 2014 the Internet users across east asian market grew by 48%, as social media users increased by 43%, and the biggest increase was 
  4. Mobile penetration  showed the biggest growth as it zoomed by  astonishing 92%

July 24, 2014

The Mobile Barometer Index : 2 charts that tell a story

mobile barometer showing the time spend with a mobile comparing across  Lower and Middle income countries


Mobile is now becoming an integral part of our internet behaviora lpatterns


Who does what with a Mobile . The above Mobile Barometer named so because its a kind of measuring data chart which shows how many users are doing what with their devices

The core of the mobile usage was (if we remember ) was to actually make calls .. However over the last 5 years, the mobile has replaced quite a few things at  our  homes .Think of it .We can not afford  not having a watch ,a music player, a camera, a video camera, movie CD, music  collection, with us anymore , we can leave our  travel road maps,our story books, .. the list is endless 

The Mobile barometer chart above shows some interesting insights on how Mobile takes up a lot of time in the middle and lower economy markets,and along with it users who go online with the mobile  device too tends  to show a higher numbers in those markets.Infact the mobile device has been among the biggest driver in increases  Internet access  across the remotest parts of  the world

June 20, 2014

Mobile Internet Usage likely to hit 2.5billion by 2016,as spends on mobile exceed 15%

  •  Gadgets are all set  to establish itself ' much  larger than the human .By the end of 2013,  by 2017 there will be nearly 1.4 mobile devices as against every human.
  • Mobile marketing will account for 15.2% of global online ad spend by 2016. (Berg Insight, 2012)
  • According to Gartner, Global mobile ad expenditure is forecast to be US$11.4b in
         2013, up from $9.8b in 2012, rising to $24.6b in 2016.
  •  Asia will continue to be the largest mobile ad market, initially driven by Japan and South Korea, and later by China and India.
  • eMarketer estimates that  by  2016, there will be a staggering 2.5 billion mobile internet users worldwide.